Abstract

This paper seeks to unpack the circulation that have appeared in the digital age by presenting the case study of two authors that have recently become phenomena of popularity on social media in Brazil. On the one hand, we claim that the literary works by Clarice Lispector and Caio Fernando Abreu share an array of particular features that make these texts especially attractive to the online universe. On the other hand, we suggest that it is equally important to show how the digital medium edits, publishes, reproduces, shares, remixes and manages (Manovich, 2011MANOVICH, Lev (2011). Cultural software. Disponível em: Disponível em: https://bit.ly/36ue8IW . Acesso em: 5 mar. 2019.
https://bit.ly/36ue8IW... , 2017MANOVICH, Lev (2017). Instagram and contemporary image. E-book. Disponível em: Disponível em: https://bit.ly/2ZVxbcx . Acesso em: 5 mar. 2019.
https://bit.ly/2ZVxbcx... ) these texts, converting them into a media device integrated into a system that operates through the convergence of media, collective construction, and a participatory culture (Jenkins, 2008JENKINS, Henry (2008). Cultura da convergência. Tradução de Susana Alexandria. 2. ed. São Paulo: Aleph.).

Keywords:
Clarice Lispector; Caio Fernando Abreu; forms of literary circulation; digital world